"Don't strip your skin. Quietly retrieve its native clarity. The first 60 seconds of your routine are an investment your skin will thank you for."
CLOUD WASH is designed not just for washing, but to be the optimal starting point for all your skincare.
It encourages mindful attention to cleansing time, which most people overlook. Our ultragentle yet effective formula, based on Cotton Seed & Soft Cleansing Elixir, quietly dissolves and lifts away daily residue, makeup traces, and environmental pollutants, all while respecting the skin's natural rhythm of restoration.
The result is a comfortable skin barrier, leaving skin with softness, clarity, and lasting comfort for all skin types, immediately after rinsing.
"Your skin deserves 60 seconds of focused care, not a rushed 15-second swipe."
- Master the Essential First Step: Skincare experts agree that sufficient cleansing time dictates the success of every routine that follows. This product is formulated to let the cleanser work for the recommended full minute (60 seconds)—a duration often overlooked—ensuring thorough removal of impurities down to the pores.
- Gentle Formula for 60 Seconds: We’ve exclusively used gentle, non-irritating ingredients to minimize stimulation even with extended massage time. The soothing action of Cotton Seed and the Soft Cleansing Elixir, ensures the cleansing process is a healing moment, not a burden on your skin.
- Deep Clean, Barrier Preserved: By allowing time for a gentle massage, the product's active ingredients are given a chance to perform. Impurities are effectively removed while your skin maintains its hydration and avoids the stiffness or dryness, preserving its quiet clarity and long-term comfort.
- Remove Makeup: If you are wearing heavy or stubborn makeup such as mascara or long-wear lipstick, we highly recommend using a dedicated makeup remover first before using Cloud Wash. This is the best way to maximize your cleansing effectiveness and reduce potential irritation.
- Wet Your Face: Splash your face thoroughly with lukewarm water.
- Apply and Glide: Dispense a small amount onto your fingertips, lather up, and gently glide it across your face and neck, avoiding the eye area.
- Focus on the Full Minute (60 Seconds): After applying the cleanser, gently massage in a circular motion for 60 seconds (adjust as needed for your skin). This dedicated time is the most critical step that determines the success of your skin regimen.
- Adjust for Comfort: While Cloud Wash is made to be suitable for extended use, if you experience dryness or tightness, reduce the massage time to 30 seconds or less, or use a reduced amount. As your skin adapts, gradually increase the massage time back up to the full 60 seconds.
- Rinse Thoroughly: Rinse clean with lukewarm water until all traces of foam are removed.
Water, Disodium Laureth Sulfosuccinate, Cocamidopropyl Betaine, Cocamide Methyl MEA, Glycerin, Disodium Cocoamphodiacetate, Sodium Chloride, Gossypium Herbaceum (Cotton) Seed Extract, Sodium Benzoate, Caprylyl Glycol, Citric Acid, Dipropylene Glycol, Sodium Phytate, Hexylene Glycol, Polyglyceryl-10 Myristate, Butylene Glycol, Hydroxyacetophenone, Pentylene Glycol, Caprylic/Capric Triglyceride, Ethylhexyl Palmitate, Cetyl Ethylhexanoate, 1,2-Hexanediol
- For External Use Only: This product is intended for topical, external application only. Do not ingest.
- Avoid Contact with Eyes: Should the product accidentally enter the eyes, rinse immediately and thoroughly with water.
- Discontinue Use if Irritation Occurs: If you experience redness, swelling, itching, or any adverse reactions, stop using the product immediately and consult a dermatologist.
- Storage: Store in a cool, dry place away from direct sunlight and high temperatures. Keep out of reach of children.
This product is proudly made in South Korea at a top-tier manufacturing facility.
We provide the highest quality products based on decades of accumulated R&D expertise and stringent quality control.
Strictly adhering to global standards, our manufacturing facility holds prestigious production and quality management system certifications, including:
- cGMP (Current Good Manufacturing Practice)
- ISO 9001 (Quality Management System)
- ISO 14001 (Environmental Management System)
- ISO 22716 (International Standard for Cosmetics GMP)
These internationally recognized standards reflect our unwavering commitment to creating safe, reliable, and high-performance products that meet the expectations of customers worldwide.
Daily Barrier-First Cleansing
Can be used as a first or second cleanser (use as second after a dedicated makeup remover when wearing makeup). Its gentle formula protects the skin barrier and retains moisture after washing, building an unshakable skin foundation daily.
60-Second Focus: Precise Micro-Purification
The expert-recommended 60-second massage time ensures routine success. It precisely adsorbs and removes daily residue and micro-traces left after the first cleanse.
Soothing Action for Sensitized Skin
Soothing ingredients like Cotton Seed alleviate stress caused by cleansing. The washing process becomes a brief healing moment that supports skin recovery, leaving skin calm and clear.
Total Elimination of 6 Irritants (Honest Formula)
Strictly excludes 6 potential irritants (Sulfate, Paraben, etc.). This formula, backed by our 25-year expertise, minimizes the burden of double cleansing with an honest approach to skin and the environment.
1. Ample Time for Active Engagement
The typical 15-20 second cleansing is insufficient for the cleanser's active ingredients to truly engage with your skin. 60 seconds is the intentional expert routine designed to give Cloud Wash ample time to activate and function effectively.
2. Pore Deep Purification & Texture Improvement
The 60 seconds grants the ingredients ample time to penetrate deep into the pores, dissolving all accumulated debris and sebum. This deep cleansing of impurities is key for improving skin texture.
3. Targeted Care for Missed Areas & Circulation
The required 60 seconds intentionally forces you to care for frequently missed areas: the jawline, the sides of the nose, and the hairline. The gentle pressure and warmth from your fingers also aid circulation.
4. Positive Sign of Deep Clearing
A temporary ’purging’ effect—where hidden breakouts surface—may occur initially, but this is a positive sign that deep impurities are being cleared from the skin.
